As a business psychologist, one of my main activities is in-depth psychological profiling of people. It’s not the only thing I do but it’s certainly a big part of my job. What I’ve realised when I talk to people, however, is that they don’t really understand what I mean by it. So this month I thought I’d go back to basics and explain just what psychologists do when we profile someone. And now I've muddied the waters again with a picture of a couch. Sadly, there's no couch. What’s it for? The aim of assessing someone in this way is ...